While Visions of Wearables Danced In Their Heads
For those of us headed to the annual Consumer Electronics Show, which happens a scant four days after the New Year, the holiday season necessarily includes shaking the network to get a deeper look at what’s planned.
You won’t be surprised at the outlook, but here goes.
First: UltraHD/4K is the new 3D, which had been the new HD, before the marketplace thud that hastened it out the door. The refrain this year, albeit not necessarily from the CE side: There’s more to better pictures and sound than “just” the television set.
This year, watch for UHD lingo studded with impressively nerdy terms like “high dynamic range,” “color gamut,” and “bit interleave depth.”
All explain additional ways in which innovation is happening throughout the rest of the video ecosystem — think cameras, production gear, and the technologies of storytelling. If you go, you’ll see it in the way colors look. Blacks look downright velvety, reds look royal, greens mossy. The picture overall is brighter. Much brighter.
(Talk to any hardcore video engineer — HDR and what’s happening with color and brightness is as “wow” as when standard definition video went high def.)
Second: Wearables, coupled with a new-ish term — “cognitive computing” — described as “mobile devices that anticipate your actions based on who you are, who you’re with, and make decisions for you.” (Great…)
While it’s rare that the dazzle and pop of CES fare is directly relevant to this industry, wearables and cognitive computing do open a plausible stream of thought: What decisions could be made for us, that improve our media-centric life?
Note that it’s likely we’ll see more “smart clothing” this year. Already we’ve seen a blazer, designed for tourists in New York and Paris, and equipped with LED lights on the sleeves, and buzzers in the shoulder pads. The thinking: Stop looking at the blue dot on the screen! Your right arm will blink and buzz when you need to turn right.
Again. CES is CES.
Third: Smart homes, smart cars, driverless cars, smart things — sensors will sustain in show floor glitz. Entire pavilions will be cordoned off to showcase the Internet of Things, always a source of weird and interesting gadgetry, but rarely directly relevant to whatever it is we’re calling the cable industry these days.
Regardless, there’s nothing quite like the Consumer Electronics Show. This will be my 15th consecutive year as (tres dorky) guide for CTAM’s tours, and while I generally dread it on the front end, I’m always glad about how it went, it at the end.
We’ll keep the highlights coming.
This column originally appeared in the Platforms section of Multichannel News.