Interactive TV was the buzz, going into the 1999 Western Show. In the final segment of this panel, featuring Time Warner Cable’s Michael Adams, AT&T Broadband’s David Rudnick, and CableLabs’ Don Dulchinos, we discuss what consumers see on the first screen of interactive boxes (last channel, plus email, services, customer care). The resounding theme: TV-centric is the way.
Video courtesy The Cable Channel.
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